by Carla Johnson | Jun 12, 2018 | Branding, Corporate Communications, Corporate Culture, Customer Experience, Internal Communications, Storytelling
June 12, 2018 by Carla Johnson Storytelling gets too much credit and not enough appreciation. And that’s because people don’t really understand it, much less how to use it. Storytelling comes down to two things – connection and engagement. And when we look at it...
by Carla Johnson | Apr 19, 2018 | Corporate Culture, Employee Engagement, Internal Communications
April 19, 2018 by Michelle M. Smith The shift has been palpable. I noticed it first during the Great Recession. After years (decades!) trying to convince senior executives their employees were invaluable assets – and often the most direct route to successfully...
by Carla Johnson | Feb 27, 2018 | Corporate Communications, Corporate Culture, Employee Engagement, Internal Communications, Leadership
February 27, 2018 by Michelle M. Smith The business world has had a long-standing love/hate relationship with hierarchy. Hierarchy determines who gets to decide what and where the information flows, which allows us to focus our attention on other aspects of running...
by Carla Johnson | Jan 5, 2018 | Creativity, Customer Experience, Innovation, Internal Communications
January 4, 2018 by Carla Johnson When I was a kid, I couldn’t wait for Sunday nights. I grew up on a farm and work was never a 9-to-5 gig. With crops, hogs and cattle, we worked whenever work needed to be done. But Sunday nights were different. Sunday night was when...
by Carla Johnson | Oct 5, 2017 | Corporate Culture, Customer Experience, Employee Engagement, Internal Communications
October 5, 2017 by Carlos Hidalgo What does it mean to “empower employees” and why is it so important to delivering customer experience? Why should organizations go beyond enabling and equipping their employees, but also take the steps necessary to empower their...
by Carla Johnson | Jun 29, 2017 | Branding, Corporate Communications, Corporate Culture, Internal Communications, The CEO Communications Audit
June 29, 2017 by Carla Johnson Successful CEOs understand that the ability to communicate and drive ideas forward is one of the most important skillsets of a modern-day executive. It’s not a nice-to-have, but a requirement of leadership. And even in a digitally driven...
