by Carla Johnson | Sep 28, 2021 | Communication, Corporate Communications
September 28, 2021 Asking for what you need can be tough. Asking for what you deserve? Even harder. In business, getting the money and resources you need to be successful isn’t a solo operation. It means putting yourself out there, and not being afraid of the word...
by Carla Johnson | Aug 24, 2021 | Branding, Business, Corporate Communications
August 24, 2021 Take a minute to imagine you’re a senior in high school, getting ready to go off to college. You have to say goodbye to old friends, but you’re excited to meet new ones. BlackBerry is like the best friend you lose touch with during the transition. Soon...
by Carla Johnson | Jan 21, 2021 | Business, Corporate Communications, Marketing
January 21, 2021 Global pandemic. Fake news. Social protests. Economic turmoil. Political instability. If 2020 were a movie plot, no one would believe it. Unfortunately, this is the world we’ve endured the last 12 months. The effects of this imperfect storm come...
by Carla Johnson | Jun 12, 2018 | Branding, Corporate Communications, Corporate Culture, Customer Experience, Internal Communications, Storytelling
June 12, 2018 by Carla Johnson Storytelling gets too much credit and not enough appreciation. And that’s because people don’t really understand it, much less how to use it. Storytelling comes down to two things – connection and engagement. And when we look at it...
by Carla Johnson | Feb 27, 2018 | Corporate Communications, Corporate Culture, Employee Engagement, Internal Communications, Leadership
February 27, 2018 by Michelle M. Smith The business world has had a long-standing love/hate relationship with hierarchy. Hierarchy determines who gets to decide what and where the information flows, which allows us to focus our attention on other aspects of running...
by Carla Johnson | Jan 30, 2018 | Business, Corporate Communications, Leadership
January 30, 2018 by Michelle M. Smith I always remind my readers and audiences that however talented they are, their CEOs don’t want them to be Sales, Marketing, HR or Tech leaders – CEOs want them to be business leaders with Sales, Marketing, HR or Tech expertise....
