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Know Your Customers “Job to be Done”

Know Your Customers “Job to be Done”

by Carla Johnson | Nov 15, 2016 | Customer Experience

November 15, 2016 by Carla Johnson I was talking to the CMO of a $7 billion technology company this week about his secret to success. In just two short years, he’s been able to build a highly innovative, highly accountable team that delivers customer value. And I...
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