How Brands are Using Artificial Intelligence in Customer Segmentation

February 6, 2018 by Mitch Duckler With another year of rapid advances, artificial intelligence (AI) was the marketing technology buzzword in 2017. And in 2018, AI and machine learning will become even more accessible to brands.¬†AI will pave the way for marketers to laser focus on target market segments and reach customers, while attracting new prospects and leads, with highly-personalized …