by Carla Johnson | Oct 18, 2016 | Customer Experience, Internal Communications
October 18, 2016 by Michelle Smith Many leaders have spent countless hours hoping for business to return to pre-recession vitality levels. They’ve waited for something to rescue them from the seemingly endless challenges they’re facing on a daily basis, and wondered...
by Carla Johnson | Oct 4, 2016 | Storytelling
October 4, 2016 by Carla Johnson We hear about storytelling a lot, but what does it mean? And does branded storytelling actually work? And can you measure it? That was the topic of last week’s Content Marketing Institute twitter chat with Jacob Warwick, marketing...