by Carla Johnson | Apr 17, 2018 | Creativity, Customer Experience, Marketing
April 17, 2018 by Carla Johnson I spent last week at Oracle’s Modern Customer Experience conference in Chicago. One of the refreshing things about the work I do is being able to lift my head from my desk and spend time with really groups of people who focus on...
by Carla Johnson | May 17, 2016 | Uncategorized
May 17, 2016 Storytelling is a skill that content marketers need to have, but it’s also something that they struggle with. Most marketers confuse digital storytelling with digital selling. There’s a big difference. Marketers who consistently tell a great story...