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Below you'll find a list of all posts that have been tagged as “definition of innovation”

The CMO’s Growing Focus on Innovation

August 27, 2021 “The revolving door of the marketing C-Suite has been greased.” – Ryan Barwick, Morning Brew Over the last 20 years, the shoulders of a chief marketing officer have gotten incredibly broad. Well, that is, if they want to be able to outlive the average month tenure of their office. At nearly every turn, the role of the …

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Brand Purposedefinition of innovationrole of the CMO

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