by Carla Johnson | Apr 25, 2017 | Corporate Culture, Internal Communications, Marketing
April 25, 2017 by Michelle Smith Culture is front and center for leaders who want to increase performance and strategic alignment in 2017. “Culture is the X-factor,” said Noah Rabinowitz, senior partner and global head of Hay Group’s Leadership...
by Carla Johnson | Oct 13, 2016 | C-Suite, Leadership
October 13,2016 by Carla Johnson You become like the people you surround yourself with. We’ve heard that since we were knee high from our parents. It’s the reason they wouldn’t let us hang out with the coolest of the cool kids. “If SHE jumped off a cliff, would you do...
by Carla Johnson | Aug 25, 2016 | Branding, Marketing
August 25, 2016 by Michelle Smith Enduring brands are built by people – not ads, clicks or views. Marketing has traditionally taken the lead in communicating the corporate brand promise, but when it comes to delivering on those promises, its people from all around the...