The Value of Storytelling in Innovation

The Value of Storytelling in Innovation

August 30, 2022 An idea needs six components to stick in people’s minds. Chip and Dan Heath’s research, published in their 2007 book Made to Stick, found that an idea has to be: SimpleUnexpectedConcreteCredibleEmotionalA Story Any leader worth their salt knows that...
Creating Moments of Pause

Creating Moments of Pause

June 28, 2022 I had a boss early in my career that almost made me lose my ever-loving mind. Just when we needed to get down to business, he’d meander off on a tangent. I was smart enough to know it wasn’t appropriate to try to wrestle him back to the...
The 4-Minute Creative Thinking Test

The 4-Minute Creative Thinking Test

May 17, 2022 More than 60 years ago, Psychologist J. P. Guilford created the terms convergent and divergent thinking. Convergent refers to your ability to bring things together into a narrow focus or well-defined answer to a problem. This is great when you’re...