What do B2B Customers Want in 2018?

January 23, 2018 By Carla Johnson Getting their message and content in front of their target audience is the biggest challenge B2B executives say they face in 2018, according to Bridge the Gap: The State of B2B Marketing Communications 2018, a report published by communications technology company Ytel. In fact, 55 percent of the 2000+ CEOs and other top executives …