by Carla Johnson | Dec 14, 2021 | Innovation
December 14, 2021 In 1999, Carey Smith started a company called the HVLS Fan Co. This name (an acronym for High Volume Low Speed) described the types of fans his company sold: massively big ones that move a huge amount of air but at very low speeds. They’re the kinds...
by Carla Johnson | Feb 1, 2019 | Creativity, Innovation
January 31, 2019 Photo credit: Pablo Picasso There’s a story of a young boy who showed great promise as an artist. His father, an art teacher himself, sent the boy to schools to hone his talent through rigid academic exercises. A natural finesse had him...
by Carla Johnson | Jan 19, 2017 | Marketing
January 19, 2017 by Carla Johnson “If you can’t measure it, don’t do it.” We’ve heard this plea hundreds of times, but marketers have to quit blindly following this mandate. Often the most valuable part of our work isn’t measurable. Think about networking. The time we...
