by Carla Johnson | Jul 18, 2023 | Innovation
July 25, 2023 There’s a scene in the first season of Mad Men in which creative director Don Draper pitches an ad to his clients at Kodak. The Sterling Cooper team invites the group into their sleek and elegant conference room to talk about the ideas that came out of...
by Carla Johnson | Jul 3, 2023 | Innovation
July 4, 2023 We’re stuck in a vicious cycle. Bosses and clients need new ideas, so teams put their heads together. They work long hours, late nights, and weekends. They’re looking for the next best thing that will catapult their company into the bull’s-eye of our...
by Carla Johnson | Jun 19, 2023 | Creativity, Innovation
June 20, 2023 In the first two parts of this series, you learned how to Observe the world around you and Distill your observations into patterns. In these first two steps of the Wheel of Innovation, your work was purely theoretical. You learned how to heighten your...
by Carla Johnson | Jun 6, 2023 | Innovation
June 6, 2023 In part one of this 5-part series on how to innovate, we dove deep into how to better observe our surroundings. We learned why great ideas start with more ideas, and how to observe the world around us step by step. But it isn’t enough to simply collect...
by Carla Johnson | May 23, 2023 | Innovation
May 23, 2023 Every day you think you see the world as it is, but in truth, so much goes on that you’re never even aware of. You mow through a bag of chips while watching a movie and don’t remember the second bite. You drive to work and don’t remember even backing out...
